The Republic of Korea brought color, culture, and energy to the 2025 Asian Festival in Sofia, held on June 14. Organized under the patronage of multiple Asian embassies in Bulgaria, the festival celebrates the richness and diversity of Asian cultures through live performances, interactive experiences, and traditional cuisine.
Among the most popular attractions was Korea’s vibrant cultural booth, where visitors had the chance to engage in several hands-on activities. One highlight was the traditional feather-shuttlecock game Chegi-chagi, where children and adults alike tried their skills at keeping the chegi in the air—a playful, yet skillful activity deeply rooted in Korean childhood games.

Visitors also experienced Taekwondo, Korea’s internationally renowned martial art. The demonstration drew large crowds as athletes showcased precise movements, powerful kicks, and choreographed sequences symbolizing discipline, strength, and respect—core values of Korean culture.

Adding elegance to the event was a Hanbok dress-up corner, where guests could try on traditional Korean garments and take commemorative photos. The activity proved especially popular, offering a tangible and visual connection to Korea’s timeless fashion and esthetics.

The Republic of Korea’s participation in the festival served as a joyful celebration of cultural diplomacy and public engagement, deepening mutual appreciation between Korea and Bulgaria. While we were wearing the Hanbok, we felt as if we were stepping into a story, full of elegance and tradition. The vibrant colors and flowing lines made us appreciate Korean tradition and culture even more. Chegi-chagi showed us how just a simple game can bring people together with laughter, focus and agility. And last but not least, Taekwondoo opened our eyes to the incredible balance of discipline, respect and strength. Overall, this event gave us a powerful insight into Korea's rich and living culture, which will leave us with a lasting memory.
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